Post Graduate Diploma in Management (PGDM) is a 2-year industry-focused management program that emphasizes practical learning, live projects, and real-world business challenges. Unlike MBA, PGDM is offered by autonomous institutes and has more flexibility in curriculum design based on industry needs.

What is the difference between PGDM and MBA?

PGDM is a diploma program offered by autonomous business schools with industry-focused curriculum, while MBA is a degree offered by universities. PGDM programs are often more flexible and updated frequently based on industry trends. Both are equally valued by employers and offer similar career opportunities.

What are the eligibility criteria?

Candidates must have a Bachelor's degree in any discipline from a recognized university. Work experience is preferred but not mandatory. We welcome candidates from diverse backgrounds including engineering, commerce, arts, and sciences.

How much practical learning is included?

Our PGDM program emphasizes 60% practical learning through 200+ live projects, case studies, industry visits, and internships. Students work on real business challenges with guidance from industry mentors and faculty.

How do I apply for PGDM?

Applications can be submitted online through our admission portal. The process includes entrance exam scores, group discussion, and personal interview. We accept scores from CAT, XAT, GMAT, and CMAT.

Which entrance exams are accepted?

We accept CAT, XAT, GMAT, and CMAT scores. Candidates must have valid scores from current or previous year.

What is the placement record?

92% of our PGDM graduates receive job offers with an average CTC of ₹24.5 LPA and average salary jump of 2.5x. Top recruiters include KPMG, TCS, Infosys, and leading startups.

Are internships provided?

Yes, summer internships are mandatory between first and second year. Our placement cell facilitates internships with 250+ partner companies offering stipends ranging from ₹30,000 to ₹80,000 per month.

What is the fee structure?

The program fee is competitive with flexible payment options including semester-wise installments and EMI plans. Scholarships are available for meritorious students covering up to 100% tuition. Contact admissions for detailed fee information.

99.3% Avg Placement

+3X Internship Offer Per Student

AI-Ready, Internship-Driven Training for Digital Marketing

Learn AI-Ready SEO, Email Marketing, Data Driven Growth, Run a Live Paid Campaign for a Real Business + Google Digital | Meta Blueprint | HubSpot - Framework Aligned Curriculum + 4-Month Paid Internship.

Find our student at -

AI-Ready, Internship-Driven Training for Digital Marketing internship partners

India's top 1%

CMO/Sr Ads Specialist/Growth Hacker Industry Leaders

1,127 already enrolled

AI-Ready, Internship-Driven Training for Digital Marketing programme

LOCATION
ELIGIBILITY
FORMAT
START DATE

PLACEMENT REPORT

A Proven Track Record

Our placement reports are audited by Zivanta Analytics, auditor for IIM and follow the IPRS Revision 2.2 framework for transparent and consistent compensation data.

24.5LPA

Average CTC

2.5x

Average CTC Jump

15-40LPA

CTC Salary Range

92%

Students Placed

0-1 YRS

1-3 YRS

3-5 YRS

5-8 YRS

8-10YR

10+ YRS

Paid Internship in 557+ Companies Across 7 Countries

GENERALISTS

MARKETING

SALES_DEV

ENTREPRENEURS

ENGINEERING

FINANCE

PRODUCT

87% student got full time jobs offer before end intrashiph

0-1 YRS

1-3 YRS

3-5 YRS

5-8 YRS

8-10YR

10+ YRS

Paid Internship in 557+ Companies Across 7 Countries

GENERALISTS

MARKETING

SALES_DEV

ENTREPRENEURS

ENGINEERING

FINANCE

PRODUCT

87% student got full time jobs offer before end intrashiph

Fast-track career growth through practical learning

Management Trainee, Project Manager, Business Development roles designed for rapid career progression in leading companies.

Industry-ready skills through live projects

Work on real business challenges with 200+ live projects, case studies, and hands-on assignments that prepare you for corporate roles.

Strong industry network and placement support

Connect with 250+ recruiting companies, industry mentors, and successful alumni network for career opportunities.

97%' of students secured full time job offer by their 4th month of Internship, with
the highest CTC being ₹12lakhs/month.

100% Internship Rate • Average Salary Jump 2.35x • Proven track record verified by MarketQuation.

WORLD-CLASS EDUCATION

AI-Ready: Hands-on Learning

We trained to contribute in real business environments—earning recognition from managers

Data-Driven MarketingSEO, GEO & AEO and ASOAI-Powered Content StrategyGrowth Hack StrategySocial Media StrategyGoogle/Meta Ads - Scale & Measure ROIGoogle My Business ProfilePear publishingEmail & Whatsapp AutomationAnalytics with Excel & Power BI

Month 01

Beginner

Digital Marketing Foundation

Understanding AI impact on Marketing & Customer persona, Build a website + write SEO content, Google ranking best practices

MAST 101:Digital Marketing Orientation & Consumer Sentiments, sales funnel & 4Ps/7Ps

MAST 201:Understanding AI - Gen AI and Agentic AI; Assistive and Autonomous Marketing (ChatGPT, Claude and Priplexity)

MAST 301:Introduction of ai-driven customer understanding & journey mapping

MAST 401:Website UX Principles + Tools, domains, hosting, DNS, browsers - Designing Landing Pages that Convert

MAST 501:AI-Powerd Graphic design for websites & social media calender (Canva, adobe)

SAMA 101:Website plugins - Ai-chatbot, lead form, WhatsApp button

SAMA 201:Introduction of SEO, AEO & GEO difference with ranking factors

SAMA 301:On-Page SEO — Titles, Meta, Topic Clusters, internal links

SAMA 401:Keyword research & Search-intent mapping, Google trands analysis

FIFI 101:AI-Powerd compititor Analysis, google (E-E-A-T) model & google penalizetion

PRTC 101:Corporate english specking

COMM 101:Profesonal personal branding

COMM 201:Profesonal digital Networking

Month 02

AI-Powered SEO, GEO & AEO and ASO

Rank content on Google, grow organic social following

MAST 102:Technical SEO, SERP, Keywords, On-Page SEO, Crawl engineering, Rendering, Schema markup site speed, Core Web Vitals, sitemaps

MAST 202:Off-Page SEO, SEO Analytics & Reporting, SEO-Led Growth, Knowledge graph, EEAT engineering, Topical maps, Compititor web analysis with AI

MAST 302:Google Search Console & Tag Manager setup

MAST 402:Backlink building: white hat strategies

MAST 502:Locazation architecture & GBP domination

SAMA 102:Instagram Marketing - Reels, hashtags, algorithm

SAMA 202:Facebook Page & Group marketing

SAMA 302:YouTube channel setup & video SEO

SAMA 402:LinkedIn for personal branding & B2B

FIFI 102:Structure thinking

PRTC 102:Personal Video creator studio

COMM 102:Body lunguage tranning

Month 03

Intermediate

AI-Poweard Marketing Analytics with Excel & Power BI

MAST 103:Developing a Content with Flywheel Strategy, Goals, User Personas, Content Types, Channel Selection & Distributing and Promoting Content

MAST 203:Content Calendar creation & Optimization, Content Performance analysis Post, Email, WhatsApp(30-day plan)

MAST 303:Google Tag Manager and Google Analytics 4 — setup, events, goals

MAST 403:Whatsapp growth marketing & automation— list building, segmentation

MAST 503:Bulk Email marketing strategy, automation, analysis

SAMA 103:ABM strategy + Campaign Content Calendar creation — subject lines, CTAs, design

SAMA 203:Conversion Rate Optimisation (CRO) & heatmaps

SAMA 303:Marketing funnel mapping (TOFU/MOFU/BOFU)

SAMA 403:Google Data Studio dashboards & reporting

FIFI 103:Mobile Marketing

PRTC 103:Viral Grwoth hack Gtrategy

COMM 103:Leadershiph social impact tranning

COMM 203:Personal Video grwoth strategy creator studio

Month 04

Advanced

Google/Meta Ads - Architecture, Plan, Validate, Auction, Bidding, Scale & Measure ROI

Set up & manage paid campaigns with real budgets

MAST 104:Introduction to PPC: how ad auctions work

MAST 204:Google Search Ads: structure, match types, extensions, Account architecture for automation

MAST 304:Auction mechanics, Quality Score deep dive, Smart Bidding (tCPA, tROAS, MaxConv, MaxConvValue)

MAST 404:Portfolio strategies, Bid strategy testing, Budget pacing, Conversion value rules

MAST 504:Advanced Search (RSA pinning, AI Max, negatives, search themes)

SAMA 104:Shopping feed engineering, custom labels, PMax asset groups

SAMA 204:Audience signals, Brand exclusions, PMax + Standard Shopping hybrid, Scripts for placement & search-term mining

SAMA 304:YouTube ABCDs creative framework, Video Reach, Video Action, Demand Gen campaigns, Display & Discovery

SAMA 404:Customer match + lookalikes, App Campaigns (ACi/ACe), Brand Lift & Search Lift studies, Full-funnel attribution

FIFI 104:Meta Ads Manager - Facebook & Instagram Account simplification

PRTC 104:Meta auction dynamics, Advantage+ Shopping (ASC) vs BAU, Advantage+ App, CBO vs ABO, Ad set consolidation

COMM 104:Learning phase exit, Cost cap vs bid cap vs lowest cost, ROAS-based scaling, Audience consolidation

COMM 204:Creative concept vs iteration framework, UGC pipeline & hook libraries, Dynamic creative

COMM 304:Frequency & CPMr management, CAPI + server-side GTM, Event Match Quality (EMQ)

COMM 404:Aggregated Event Measurement, iOS 17/18 attribution, Geo holdout testing

COMM 504:Custom audiences, lookalike, and retargeting, Ad copywriting - hook, body, CTA frameworks

COMM 604:Google partner Display & YouTube Ads

Month 05

In-Class Faculty-Guided InternshipPRO

CRM & Internship

MAST 105:E-Commerce landscape in India — Amazon, Flipkart, Shopify

MAST 205:Product listing optimization — titles, images, A+ content

MAST 305:Performance marketing for e-commerce (Shopping Ads)

MAST 405:Meta Catalog & dynamic product ads

MAST 505:Influencer marketing & Pear Publishing — micro vs macro, ROI

SAMA 105:AI tools — ChatGPT, Canva AI, Jasper, Copy.ai

SAMA 205:Video marketing & Reels strategy

SAMA 305:Online Reputation Management (ORM)

SAMA 405:App Marketing & ASO basics

Month 06

On CampusPRO

Growth Engineer, PRO & Faculty guided internship

MAST 106:Full-funnel 360° campaign strategy

MAST 206:Digital marketing for local businesses

MAST 306:The Growth Engineer and growth hack

MAST 406:Freelancing — platforms, pricing, proposals

MAST 506:Portfolio building — case studies, personal brand

SAMA 106:Agency model — client management, retainers

SAMA 206:Resume + LinkedIn optimization for DM jobs

SAMA 306:Interview preparation — mock rounds

SAMA 406:Emerging trends 2025 — AI, voice, short video

FIFI 106:CAPSTONE: Full campaign presentation

Month 07

PRO

Capstone: Build & Launch a Digital Marketing Agency

Pai-Lam help to build won digital company

International trade & business

Business of chemicals & bio-technology

CERTIFICATION & ACCREDITATION

Global Recognized DGM™ Certification

Our placement reports are audited by Zivanta Analytics, auditor for IIM and follow the IPRS Revision 2.2 framework for transparent and consistent compensation data.

99.3% placement rate with top companies across diverse industries
2.5x average salary jump DGM™ Certified with CTC ranging from 5-12.7 LPA
Alumni at Flipkart, TCS, Infosys, Wipro, Zomato, Ayatrio in managerial roles
250+ recruiting partners including IT giants, consulting firms, and FMCG companies
100% placement assistance with dedicated support until job placement

100+ live projects with real companies providing practical management experience
Mandatory summer internship with stipend at leading companies
Industry mentorship program - learn from practicing managers and business leaders
Guest lectures by 50+ CMOs, entrepreneurs, and senior executives annually
Simulation exercises for supply chain, finance, marketing, and operations management

Internship base curriculum - updated every 6 months based on industry requirements
Specialization tracks in AI in Marketing, Paid Ads, Marketing Operations & Analytics
Skill development modules in Excel, PowerBI, SQL, Python, and business tools
Soft skills training - communication, leadership, negotiation, presentation skills
Capstone project in final term solving real business problems

*7 globally recognized bodies Patnard** DGM™(Digital Growth & Marketing)
Equivalent to MBA as per AICTE and accepted by all employers
Industry preferred due to practical focus and updated curriculum
Fast career growth - DGM™ Certified reach managerial positions 20% faster
Higher education ready - eligible for PGDM and executive programs

Every DGM™ (Digital Growth & Marketing) completed student who fulfils the minimum requirements will be eligible to apply for professional certifications, international marketing credentials, and global job placement opportunities.

Academic Partners

Internship Partners

Charter intrenshiph company around the world

AI-Ready, Internship-Driven Training for Digital Marketing

Find our student at -

India's top 1%

CMO/Sr Ads Specialist/Growth Hacker Industry Leaders

1,127 already enrolled

AI-Ready: Hands-on Learning

We trained to contribute in real business environments—earning recognition from managers

AI-Ready, Internship-Driven Training for Digital Marketing

A Proven Track Record

Our placement reports are audited by Zivanta Analytics, auditor for IIM and follow the IPRS Revision 2.2 framework for transparent and consistent compensation data.

Student Diversity Statistics

Paid Internship in 557+ Companies Across 7 Countries

87% student got full time jobs offer before end intrashiph

Paid Internship in 557+ Companies Across 7 Countries

87% student got full time jobs offer before end intrashiph

Fast-track career growth through practical learning

Industry-ready skills through live projects

Strong industry network and placement support

97%' of students secured full time job offer by their 4th month of Internship, with the highest CTC being ₹12lakhs/month.